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Saturday, December 13, 2008

Did you know the Huntington Beach Independent is "green"?

What is green and black all over? The HB Independent with help from its parent company, The Los Angeles Times. They are an industry leader in recycling. In fact, the Los Angeles Times has won several honors including a national Environment and Conservation Challenge Award for its recycling efforts and other programs.According to the California Environmental Protection Agency, The Times is the largest user of recycled newsprint. More than 70% - about 216, 360 metric tons – of all newsprint used by the Times contained a recycled fiber content of at least 40%. They were the first U.S. daily newspaper in 1992 to transition entirely from petroleum based black ink to water soluble soy based ink. The soy based ink is highly resistant to rub-off; it significantly reduces the airborne release of volatile organic compounds and the issues that arise from recycling newspapers that are printed with petroleum-based ink. Almost all of the ink used at their printing facilities is returned back into the production cycle for reuse. The South Coast Air Quality Management District Clean Air Award was given to the Los Angeles Times for this particular initiative.Their Aluminum plates they use to print onto the paper are also recycled, in fact, they usually come back to consumers within two weeks as a soda or beer can. Good thing they use the soy based ink so they can be environmentally friendly to your stomach.As a company they are committed to their readers, advertisers and our environment. Just thought it was worth passing on this information!